Responsible AI
Trust is designed through choices, controls and evidence.
Responsible AI is treated as an operational discipline across purpose, data, behaviour, oversight and change.
Purpose limitation
Use AI only for clearly defined and approved business purposes.
Fairness & inclusion
Consider who may benefit, who may be disadvantaged and how outcomes are evaluated.
Explainability
Provide appropriate explanations about the role of AI, sources and limitations.
Human agency
Keep meaningful human control where consequences or uncertainty require it.
Robustness
Test expected, edge and failure scenarios before deployment and during operation.
Evidence
Maintain documentation, evaluations, approvals and monitoring records.